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Configuration Of Google Tag Manager

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Step 1. Signup Google Tag Manager
Screenshot (73).png
Step 2.Copy the First code below and paste it onto HTML Template
Like below
Paste this code as high in the <head> of the page as possible:
Screenshot (69).png
Screenshot (67).png
Step 3.Additionally, paste this code immediately after the opening <body> tag
Like Below ScreenShot.
Screenshot (70).png
Screenshot (71).png
Step 4.When Save the code it will throw the errors of
Error parsing XML, line 10, column 43: The reference to entity "l" must end with the ';' delimiter.
Screenshot (72).png
Solution:
This is a problem with blogger and GTM - blogger parses everything as XML which causes problems with the GTM tag.
Try the following:
In the code of your container tag you should see this line
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
replace that line with this line - the change is highlighted in blue Color
j=d.createElement(s),dl=l!='dataLayer'?'&amp;l='+l:'';j.async=true;j.src=
Then copy the adjusted code in your blogger template and save the template - it should work now. When you then check the source code of the website you can see that the '&amp;' has been changed back by blogger to the correct '&', so the code that is actually included on the website is exactly the code that GTM requires.

 Step 5: then save & verify the tag manager

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